
1) Want to talk to someone that controls a several #1 positions (organic) listings on the big search engines?
2) Want to find out how and why they got there?
3) Want to talk to someone that can show you almost exactly how your competitors are kicking your A"£$$%^ on the Internet? ...and provide you a report, analysis and action plan on how to get ontop of them?
The most common type of Search Engine Marketing, after Pay Per Click, is referred to as 'organic' search engine optimization. This may be done through a variety of techniques but to break it down simply for our purposes here, there are two main considerations: 1) onsite optimization and 2) offsite optimization.
Onsite optimization entails a detailed review of your page structure and site design elements. We have to consider several elements throughout your site. This is a detailed process that can take a day or two of evaulation to formulate a solid plan and possibly require navigation/design adjustments. Another aspect of onsite optimization is the continual addition of relevant, themed content.
There is one other major factor that would fall into 'onsite optimization' that will not be disclosed publicly on this page. It has MASSIVE significance to your search placement and will be disclosed and handled for our clients. Put it this way, we have a #1 placement on Google for a rather competitive search term and it's almost entirely based on this aspect!
Offsite optimization -->THE PRIMARY way websites skyrocket to the top of search engine results. Offsite optimization is simply how many sites you can get to link back to your site using well chosen keyword phrases. Another factor, other than the pure volume of sites that link back to your website, is the quality of websites that are doing this. Example being that if you were to get a link back from what is considered an 'authority' website such as CNN or Yahoo it will give much greater weight to your overall ranking than if you got a link from your friend's hobby website or a website who's topic is not related to yours.
This task is a never ending job if you want to rank well for highly competitive keyword phrases on the biggest search engines. We will provide both an effective plan of backlinks and 'anchor text' to use. We have the most cutting edge backlink analysis tools to provide a detailed report and plan of action to get your site to the top.
Other Factors: Ok, so now that you've gotten a very brief overview of what is involved in search engine optimization, we have to let you know there is actually much more to it than just that. There are other highly confidential factors in search engine optimization that we will take care of for our clients.
Search Engine Optimization is not cheap as it is very time and labor intensive. Take your time in finding the right search engine optimization consultant to do this work for you. We do not take on all clients as we are often very busy, but we are here to answer your questions and assist you in making your decision.